Tuesday, December 1, 2009

Value Co-creation: Part 2

The December issue of the OSBR is now available in PDF and HTML formats. The editorial theme this month is Value Co-creation and the authors include:

Michael Etgar, Professor at the School of Business Administration in the College of Management– Academic Studies in Israel, presents several factors which may enhance the ability of consumers to engage in co-production.

Tony Bailetti and David Hudson provide concrete examples of co-creation projects in vendor neutral ecosystems using lessons learned from operating the Lead to Win ecosystem.

Stoyan Tanev, Mette Knudsen and Wolfgang Gerstlberger, all from the University of Southern Denmark, share their insights from an attempt to position value co-creation within an integrative vision for innovation management research and practices.

Liz Sanders, President of MakeTools, and George Simons, a researcher into innovation strategies, compare three types of value co-creation: monetary, use/experience and social.

Alex Pedrosa, Assistant Professor at The Mads Clausen Institute, highlights the first results of a qualitative study that focuses on the different types of value stakeholders can expect from co-creating innovations.

Venkat Mangudi answers the question "what lessons can "green" computing learn from open source?"

The editorial theme for the upcoming January issue is "Success Factors" and submissions are due by December 20. Contact the editor if you are interested in a submission.

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